“In Q2, Tianjin’s holiday economy continued to gain momentum and unleash strong consumer demand. To keep pace with the evolving consumption trends, the Tianjin retail market increasingly focused on upgrading existing stock. The focus has shifted from large-scale renovations to a deeper restructuring of consumption value. Meanwhile, Tianjin’s ongoing efforts to build an international consumption centre are expected to become a new engine for driving retail market growth.”

VINCENT LI, SAVILLS RESEARCH



Tianjin retail market explores new driving forces for growth

• Total retail sales in Tianjin decreased by 1.3% year-on-year (YoY) in the first five months of 2025.

• No new projects entered the Tianjin retail market. The total stock stood at 6.5 million sqm GFA by quarter-end.

• On May 16, “Tian Tuo Alleyway 1956”, a revitalized industrial heritage project developed by Sunac Retail, was officially launched, offering a modern industrial-style retail block.

• Citywide vacancy rate fell 0.1 percentage points (ppts) both quarter-on-quarter (QoQ) and year-on-year (YoY), reaching 10.6%.

• Citywide shopping mall first-floor rents fell 1.2% QoQ and 2.2% YoY to an average of RMB291.5 psm pmth.

• Tianjin’s Freshippo Membership First Store debuts at Nankai Joy City, introducing a comprehensive format of fresh grocery, dining, and smart logistics to offer a unique local shopping experience.